S
Sheila O.
Verified Purchase
I love the texture. The colour it changes to looks good, but seems a bit too pink for me. I will use it for everyday though. Need my brighter and darker shades for dress up.
blooe pH Lipstick
Made for mature lips
Valerie and 100,000+ others purchasedThe pH Lipstick for Mature Lips. Your own shade, and it never bleeds into lines.
- Never bleeds or settles into fine lines
- Turns into your own shade in 60 seconds
- Hydrates like a balm, lasts 6 to 8 hours
Shipped today|Free US shipping over $59
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90DAYS
90-day money-back guarantee
Try it for 90 days, even after opening. Not your shade? Not happy? Email us, send the lipstick back and get a full refund.
Will it bleed into the lines around my lips?
No. The formula hydrates your lips first, so it stays exactly where you put it. No bleeding, no settling into fine lines, even after hours of wear.
No bleeding
Your own shade
Hydrating
6 to 8 hours
My lips are really dry. Will this make it worse?
Not at all, it does the opposite. It's enriched with squalane, hyaluronic acid and vitamin E for deep, lasting hydration. It wears like a tinted balm: comfortable, soft, never drying.
Your lips stay hydrated all day, not just colored.
How long does it really last?
Around 6 to 8 hours. It stays on through coffee, meals and water, with no need to reapply during the day.
When it does fade, it fades evenly, without marking your lips or settling into fine lines.
How does the color change? Is it safe?
The formula contains a pH-reactive pigment that responds to your natural lip chemistry. That's what creates your own shade.
Dermatologically tested, paraben-free, and enriched with hyaluronic acid, vitamin E, squalane and gold. Safe, even for sensitive lips.
How does the money-back guarantee work?
Try it for 90 days. Open it, use it, wear it every day.
If you're not happy, for any reason, you get a full refund. Even if the lipstick is opened. You don't have to explain why.
How it works: email us at contact@tryblooe.com, send the lipstick back (return shipping is on you), and we refund you once it arrives.
No forms, no runaround. A real person reads every email and writes back.
Shipping and returns
Free US shipping on orders over $59. Below $59, shipping is $4.90.
Your order ships within 1-2 business days and arrives in 7-12 business days. As soon as it ships, we email you a tracking number so you can follow it. Business days don't include weekends or US holidays.
We ship within the United States only.
Returns: 90 days, even opened.
- Email contact@tryblooe.com with your order number.
- We reply and tell you where to send the lipstick.
- Send it back. Return shipping is at your cost.
- Once it arrives, we refund you in full.
Questions about tracking, or a problem with your order? Email your order number to contact@tryblooe.com. A real person answers and checks it for you.
Loved by 100,000+ women
Valerie K.
Verified Purchase"Really happy with this purchase. The colour is gorgeous! So moisturising and it smells lovely. I'll definitely be ordering more!"
Wendy S.
Verified Purchase"I'm obsessed with how this lipstick changes colour to suit my natural lip tone. It's so moisturising and keeps my lips soft all day without any sticky feeling. The sheer finish gives a lovely healthy glow that's ideal for everyday use."
Colleen M.
Verified Purchase"Honestly, I was so surprised by the result. My lips look smoother, more even and healthier, with none of that heavy or dry feeling. The colour is natural and actually suits me, and it feels just like a lip balm rather than a lipstick."
Annette B.
Verified Purchase"Love the texture. It practically melts onto your lips and feels wonderfully nourishing. You can tell straight away it's high quality."
Holly W.
Verified Purchase"Lovely and natural on the lips. They feel hydrated and look healthier the moment I put it on."
Yvonne D.
Verified Purchase"It feels incredibly light and comfortable on. My lips look glossy, smooth and naturally tinted, nothing overdone about it. I love that it hydrates like a balm while leaving a soft, healthy shine."
Lipstick that bleeds into your lip lines?
Regular lipstick creeps into the fine lines around your mouth, and by lunch it no longer looks like you put it on. blooe hydrates your lips first, so the color stays exactly where you put it. No bleeding, no settling into fine lines, even after hours of wear.
No bleeding
Lasts 6 to 8 hours
Clear in the tube. Your color on you.
It goes on like a nourishing balm. Then its pH-reactive formula responds to your own lip chemistry and develops into your own natural-looking shade. No more guessing which shade to pick: it works with your lips, not against them.
Your own shade
Balm comfort
Just 3 simple steps to your signature shade
Step 1Apply
One swipe, straight from the tube
Anywhere, anytime.
Step 260 sec
Wait while your shade appears
The color reacts to your lips and settles into your own tone.
Step 3Glow
All day long
From morning coffee to dinner, it stays put.
Why blooe?
Others
Long-lasting comfort
Hydrating formula
Natural & elegant finish
Suitable for all skin tones
Clean ingredients
5 reasons why 127,000 women ditched regular lipstick
Your shade, automatically
The pH-reactive formula adapts to your own lip chemistry and creates your signature shade.
All-day wear and hydration
Botanicals keep your lips hydrated and visibly plump, with a no-bleed formula made for mature lips.
Smudge-proof wear
Made to last. Customers report a flawless look, with no smudging, feathering or transfer through their day.
Natural, seamless finish
Glides on smoothly to fill in fine lines, with a lightweight, second-skin finish.
Clean vegan formula
100% cruelty-free, vegan ingredients, gentle enough to wear every day.
Frequently asked questions
Will it really match my lips?
Yes. The color naturally adapts to your lip tone, so the shade is always right for you. No more guessing which shade to pick: it works with your lips, not against them.
Can the color be intensified?
Yes. One layer gives a natural, subtle finish. Two to three layers give more intensity, without feeling thick or heavy.
What if it doesn't work for me?
You're covered by our 90-day money-back guarantee, even opened. Email contact@tryblooe.com and we take care of it.
I have sensitive lips. Is it scented?
It has a light, pleasant scent, with no harsh chemicals or artificial fragrance. It's made for sensitive lips.
Can I use it with lip liner or other products?
Yes. It layers beautifully over lip liner and under gloss.
Can I return my order?
Yes. You have 90 days, even if you've opened it. Email contact@tryblooe.com first, then send it back (return shipping is on you). Once we receive it, we refund you in full.
Where do you ship, and how fast?
We ship within the US only, and shipping is free on orders over $59 ($4.90 below). Your order ships within 1-2 business days and arrives in 7-12 business days. You get a tracking number by email as soon as it ships.
The blooe difference
Adapts to your natural lip tone
Clear in the tube, your own color on you.
Never bleeds into fine lines
It hydrates first, so it stays where you put it.
90 days to decide
Even opened. Not happy? Send it back for a full refund.
What our customers say
4.8Based on 2,552 reviews
R
Roberta P.
Verified Purchase
This pH adaptive lipstick really piqued my curiosity for weeks on end … I haven't worn lipstick for 4 decades. Too sticky, bad smelling, wore off in less than 60 minutes, etc. I finally took advantage of the BOGO deal. Bought one for a friend and one for myself. As you can see, my personal shade is a pinkish-purple. The lipstick glides on like chapstick. Also doesn't transfer. The smell is fantastic. Love the classy looking lipstick case. Cannot say enough good things about this. Thank you …
blooe pH Lipstick
C
Connie U.
Verified Purchase
I LOVE IT! It does last for hours, and it doesn't bleed into the fine lines around my lips. It doesn't smear or transfer either.
blooe pH Lipstick
M
Marsha T.
Verified Purchase
I always bought a more burgundy colour, but blooe gives me a more pinker shade, that compliments my skin.
blooe pH Lipstick
B
Bridget R.
Verified Purchase
Love it 💗 perfect colour
blooe pH Lipstick
R
Robin A.
Verified Purchase
It works great and brings out your natural lip colour. I still use a little lip liner to outline but no need for lip colour. It does it all on its own.
blooe pH Lipstick
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Gwen L.
Verified Purchase
Love the smell of roses & colour is perfect!
blooe pH Lipstick
D
Doreen E.
Verified Purchase
I bought several of these to share with my daughters. My oldest daughter let her nine-year-old daughter put it on her lips since she was so excited. I do like it as a change. I don't often wear any lipstick, but I like this hint of colour.
blooe pH Lipstick
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Lynn E.
Verified Purchase
Smooths lips…colour is pretty. Stays on well too! Love ❤️!
blooe pH Lipstick
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Nora Z.
Verified Purchase
Top lip is natural, bottom with the lipstick. It's natural looking with just a bit of a highlight!
blooe pH Lipstick
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Penny H.
Verified Purchase
At 69 I have been searching for the perfect lipstick colour for me for 50 years. I finally found it in this awesome lipstick. No regrets for taking a chance on it. I have shared it with friends, two of whom have subsequently ordered!
blooe pH Lipstick
J
Joan M.
Verified Purchase
Love this new lipstick. I'm using it everyday. I finally found one I like.
blooe pH Lipstick
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Ruth K.
Verified Purchase
First time in many years that I was happy with my lipstick. Been years since I've used foundation. Have to try that next. Been around for 86 happy years.
blooe pH Lipstick
blooe pH Lipstick$34.99$79.98